TRADITIONAL VS LOCAL2U MODERN APPROACH
Co-Founder of Local2U Australia
"Yes, we do things a little differently around here and enjoy teaching others how we do it. After all, Local2U didn't organically land on the first page of Google after two months + build one of the largest and influential Australian talent pools by following the norm! Our staff constantly research the latest trends and unique ways to help our clients in this highly competitive market. We are hungry, never complacent. If you're looking for inflated numbers for your brand, you're probably not at the right place. We deliver real numbers, real results by showing your content to real people and are always happy to show you how.
My background is in finance and investments, so I'm a numbers nerd. If the numbers don't add up, I would never do it, and neither should you."
INFLUENCER VETTING PROCESS
Not reliant on vanity metrics such as engagement, likes, and followers (even feeling or friendship). Our technology can identify and ignore fake follower counts, bots, and fake engagements. So your creative content is reached by a more significant number of authentic audiences. Bonus that we know all our influencers on a personal level.
INFLUENCER SELECTION PROCESS
All influencers are analysed for authenticity, quality, and creativity. Furthermore, we take the guesswork out by taking advantage of AI technology to understand THEIR AUDIENCE DEMOGRAPHIC (age, location, income, gender etc.) + INTEREST + MORE to create targeted campaigns.
FLAT FEE PRICING MODEL
Takes a non-biased approach, so we have no incentive to sign on more expensive influencers to take a higher percentage fee. In fact, quite the opposite. Also, we tailor the strategy to match your brand, hence why we will never offer you a ‘FREE QUOTE’ before we understand what you’re trying to achieve.
KEEPING UP TO DATE
Algorithms on marketing platforms are constantly changing to make it more costly for brands to reach their target audience. Where there’s losers, there’s winners. We keep up to date on these changes. How are you taking advantage of this opportunity to beat or pull even further away from your competition?
People influence people. Nothing influences people more than a recommendation from a trusted friend. A trusted referral influences people more than the best broadcast message. A trusted referral is the Holy Grail of advertising.
CEO of Facebook Inc.
A MARKETING PLATFORM
WORKING WITH BUSINESSES AND
INFLUENCERS TO UNLEASH THE POWER OF SOCIAL MEDIA
WHY BRANDS CHOOSE LOCAL2U AS THEIR AGENCY...
No hidden costs and no surprises. What you see and agree to is what you get. We keep all agreements very transparent from start to finish. Good for planning, good for forecasting, good for long-term relationships.
Australian influencers who are part of our network are analysed for authenticity, quality, and creativity to create targeted campaigns to best represent your brand's story. Their creative content creation pieces may be available for you to use on your own website and social channels, saving your company both time and money.
Powerful 2nd tier analysis is completed to screen and authenticate the followers of the influencers on our network. This enables Local2U to quickly and effectively match their followers' demographic and interest with your brand.
Our focus is on building authentic content and partnerships that amplify your brand on social media so that we can work together to target new audiences and continue to engage with your existing audience.
Local2U will provide an in-depth analysis of your campaign results with valuable insights for you to improve the performance of future marketing strategies and campaigns. We offer you the report and go through it together to ensure you understand your results.
If this could be of interest, or you're just looking to find out more about whether Local2U can assist with your future marketing strategy, don't hesitate to reach out today.